Tips for handing out business cards
Business cards are a great way to spread the word about your business. All essential contact information about your business is contained on a single 3.5-inch by 2-inch card. The compact size of business cards make them portable and easy for customers and potential customers to carry in their wallet, purse or computer case.
After deciding on design and placing your first order, it is time to start thinking about how and where you plan to distribute your business cards. Of course you want to keep a supply on hand at your business to hand out to customers and clients who come to see you. However, you also need to consider other places to hand your business cards out to help spread the word about your company and attract new business.
Here are some tips to consider when looking to hand out your business cards:
- Networking: Always keep a supply of business cards in your wallet, pocket, car and anything else you carry with you. Hand a card to everyone you introduce yourself to and request one of theirs.
- Bulletin boards: Place your business cards on bulletin boards located at restaurants, supermarkets, gas stations, libraries and schools.
- Drawings: Other businesses, including restaurants and coffee houses, have a box or bowl where customers can place their business card in for a chance to win a free lunch. Place your card in every one of these you see.
- Mailings: Place a business card in everything you mail out, including bills. You never know who may open the mail and be interested in your company.
- Scrap paper: Instead of jotting down a note for someone on a piece of scrap paper, use you business card.
- Five-foot rule: Hand a business card to everyone who comes within five feet of you. Do it at kidâ€™s sporting events, while running errands or conducting day-to-day business duties.
No matter how you hand out your business cards, the number one rule to follow is: Get them in as many hands as possible. Do not let this valuable marketing tool sit in a drawer or on a desk collecting dust. Get the word out and distribute your business cards to everyone you meet.