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Booklets Photo by fotshot https://pixabay.com/en/booklet-pamphlet-glasgow-scotland-448251/

How Booklets Can Increase Sales for Your Business

Booklets Photo by fotshot https://pixabay.com/en/booklet-pamphlet-glasgow-scotland-448251/ Photo by fotshot https://pixabay.com/en/booklet-pamphlet-glasgow-scotland-448251/[/caption]

Photo by fotshot on Pixabay[/caption]

Booklets are a great way to give customers visuals of the work your company does. No matter what type of products your company sells, booklets look professional and sophisticated. You will gain more clients and revenue by merely utilizing a leaflet for your clients to look through. As a business owner, you want to increase sales for your business. Keep reading to learn how booklets can help you achieve that goal.

Booklets Are Professional

Regardless of what you are selling, potential customers are looking to see if you are a good business. Half of the battle is creating a brand that makes potential customers feel comfortable when making purchases. Having a professional feel for your business is extremely important, and booklets do that for you. When you can hand someone a booklet, it shows a level of professionalism that gives you credibility. That credibility will provide you with lifelong customers and boost your business. Nothing says that you are serious about your company and its products more than a professional quality booklet filled with beautiful designs.

They Are Portable

Booklets are portable, which allows for higher visibility. You can hand out some to your customers, and they can share it with their friends and family. Or if you have friends and family who are interested in what you do, you can give them some which they can then share with everyone they know. Booklets are an easy way to market your business without spending a lot of time on marketing. While people love seeing things on social media, it is nice to have something tangible to flip through and see everything you offer laid out professionally. If someone sees things they like, they will order them, and pass it along to people they know will also love your company and its products.

They Are Educational and Aesthetically Pleasing

Don’t limit your booklets to only showcasing products. They can also showcase valuable information. If there are any facts that your customers need to know, you can have informational pages throughout the booklet in between your products. Customers love to learn about a company and understand why they do what they do and even the process of creating the products. And of course, booklets can be almost like a work of art. You can create photos and graphics designed to showcase everything you sell. As a result, you show off your fantastic branding which increases your chances of gaining new customers.

Booklets are a great way to increase sales for your business. Professional booklets will enhance every item you have and display them in a way that blows people away. No matter your style or branding, booklets are what your business needs. You can take an empty booklet and fill it with everything you and your business stand for. It will be a true representation of what your customers will be buying. Transparency at the most professional level is wonderful to see as a customer. Moreover, it makes people flock to your company faster than you thought possible.

How to Uniquely Market Your Business

Photo by Olu Eletu on Unsplash
Photo by Olu Eletu on Unsplash

Marketing your business takes a lot of work and creativity. The days of handing over business cards and knocking on doors are not over, but they are antiquated marketing strategies.  To market your business effectively, you need to be creative and think outside the box.  Getting a potential customer to notice your business is good, making them remember your business is great!  This article will give you some fantastic, unique ideas to market your business.

Custom Mugs

Almost everyone drinks coffee.  Giving a potential customer or an established customer a custom mug is a great way to advertise your business.  Every time someone picks up a mug, they usually look at the mug to make sure it is theirs.  If your business name, logo, or both are printed on the mug, it is a constant reminder of your business.  You also have the option of printing funny, inspirational, or calming slogans on the mug.  For example, if you own a landscaping business, you could put, “The grass is greener when it’s fertilized,” on the mug and print your company name on the other side or at the bottom. The possibilities are endless and your only limit is the space.  You do not want the custom mug to have too much writing because no one is going to sit and read a long spiel when they just want a cup of coffee. You simply want your company name noticed and remembered – often.  A bonus to marketing with custom mugs is that people who do not drink coffee often use mugs for pen and pencil holders.  This means the mug is sitting in one place and is seen many times daily.

If you have trouble coming up with exactly what to put on your mug, Guru Printers will help.  We can help you “see” what you are thinking of and even help you think of something if you are having trouble coming up with a design on your own.

Notepads

Think about the last office you visited, how many notepads did you see lying around?  There is always a notepad near for someone to jot something, list something, write down a phone number, or even doodle on.  If you provide notepads with your business name, logo, or both on them, every single time someone writes on one of them, your business is noticed.  People have a natural curiosity and will look at a picture, words, or a slogan on a notepad.  In addition, notepads have numerous sheets of paper and will therefore be a business advertisement for quite a while.

At Guru Printers, we offer four different sizes of notepads with either 25 to 50 sheets of paper.  This is a very economical and effective way to market your business.

Custom Tote Bags

Custom tote bags may just be the cream-of-the-crop when marketing your business.  Eco-friendly, reusable, and easy to carry, cotton canvas totes last a long time.  Picture your business name, logo, image, or all three on a custom tote.  Now imagine five people carrying that tote into every store they go in for the next 10 days.  Not only are the individuals carrying the tote aware of your business, everyone they pass who notices the tote has just been informed about your business.  That is huge exposure for your company.

You can have a funny message, a captivating picture, or just your company’s name and logo printed on the custom tote.  No matter where you go, people are going to notice that custom tote bag.  At Guru Printers, we carry 6 oz. cotton canvas, 9” x 13” custom tote bags that can be printed on one side or both.  If you need help designing, give us a call at (213) 612-4451 (Downtown) or (213) 935-8657 (Arts District).

Guru Printers is a family-owned and operated company and we pride ourselves on excellent customer service, dedication, quality products, and low prices.  We welcome the opportunity to help you uniquely market your business.